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Paperback • 2022 • English
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About the book
"This book is about public relations. But it is also about how, a whole generation, has learned to think, to speak and to live within a market-driven neoliberal logic, using the distinctive language practices and vocabularies of 'PR'. To chart this cultural shift, a detailed historical analysis of the little-known Mont Pelerin Society and its followers in the twentieth century shows how the relationships that joined money, power and an ideological agenda impelled a partnership with public relati...Show more
Book details
ISBN
9780190678401
Publisher
Oxford University Press
Published year
2022
Language
English
Original title
Public relations and neoliberalism
Format
Paperback
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