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The Aisles Have Eyes

Paperback • 2018 • 1. edition

The Aisles Have Eyes

By Joseph Turow

0 Ratings • 0.0 of 5

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About the book

A revealing and surprising look at the ways that aggressive consumer advertising and tracking, already pervasive online, are coming to a retail store near you By one expert's prediction, within twenty years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives' drive to understand shoppers in the aisles with the same obsessive detail that they track us online....Show more

Business ethics and social responsibility

Book details

ISBN

9780300234695

Publisher

Yale University Press

Published year

2018

Language

Edition

1

Original title

The Aisles Have Eyes

Format

Paperback

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