The social marketplace for new and used books.

Get started

Learn to sell
Learn to buy
Buy textbooks
Sign up
Buy a giftcard
For the authors

Support

Help
Track a shipment
Terms of use
Privacy policy
Cookies policy

Company

About us
Work with us
Give feedback
Categories

Contact us

Fast delivery with

Safe payments by

Visa
Mastercard
Vipps
Klarna

© 2026 Bookis AS

English

The Marketing of Sport

Paperback • 2007 • English

The Marketing of Sport

By John (EDT) Beech

0 Ratings • 0.0 of 5

‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌

About the book

Explores the developments in sport marketing with an analysis by one of the world's leading sport marketing academics. This book provides an introduction to the key aspects of sport marketing. It enables readers to understand the differences between sport marketing and marketing in other sectors.

Book details

ISBN

9780273688266

Publisher

Ft Pr

Published year

2007

Language

English

Original title

The Marketing of Sport

Format

Paperback

Shippping and returns

Shipping

Used books are shipped by the seller. Expected delivery after package is sent is 2-4 days.

Returns

Contact the seller after delivery.

Reviews · 0

0 Ratings • 0.0 of 5

You might also like

Principles and Practice of Sport Management

Principles and Practice of Sport Management

Lisa Pike Masteralexis

Strategic sport marketing

Strategic sport marketing

Adam karg

Marketing

Marketing

Paul Baines

Stakeholder analysis and sport organisations

Stakeholder analysis and sport organisations

Anna-Maria Strittmatter

Understanding Sport Psychology

Understanding Sport Psychology

Gavin Breslin

Business-to-Business Marketing

Business-to-Business Marketing

Ross Brennan

Marketing Strategy and Competitive Positioning

Marketing Strategy and Competitive Positioning

Graham Hooley

Sport Inc.

Sport Inc.

Ed Warner

Foundations of Marketing

Foundations of Marketing

John Fahy and David Jobber

Sport and Health

Sport and Health

Sport Management

Sport Management

Australia) Hoye Russell (La Trobe University

Complex Cases in Sport Psychology

Complex Cases in Sport Psychology

USA) Coumbe-Lilley John E. (Univeristy of Illinois at Chicago

Advanced Theory and Practice in Sport Marketing

Advanced Theory and Practice in Sport Marketing

Australia) Schwarz Eric C. (Victoria University

Marketing Theory

Marketing Theory

Introduction to Sport Marketing

Introduction to Sport Marketing

Aaron C. T. Smith

Sport Management: The Basics

Sport Management: The Basics

Rob Wilson

Sport

Sport

Richard Giulianotti

Marketing Ethics & Society

Marketing Ethics & Society

Marketing Fashion: Strategy, Branding and Promotion - 2nd edition

Marketing Fashion: Strategy, Branding and Promotion - 2nd edition

Henrik Kubel

Sports Marketing

Sports Marketing

US) Shank Matthew D. (Marymount University

Sports in Society

Sports in Society

Jay Coakley

The Economics of Sports

The Economics of Sports

Michael A. Leeds

Sport Funding and Finance

Sport Funding and Finance

Australia) Stewart Bob (Victoria University

International Marketing

International Marketing

Masaaki kotabe

The Business of Sport Management

The Business of Sport Management

John (EDT) Beech

Essentials of Marketing

Essentials of Marketing

Paul Baines

Sport in a capitalist society

Sport in a capitalist society

Tony Collins

Developing Sport Expertise

Developing Sport Expertise

Damian Farrow,

Marketing Management

Marketing Management

Kotler Keller

The ethics of sports

The ethics of sports

Mike McNamee

Research methods for sports performance analysis

Research methods for sports performance analysis

Peter O’Donoghue

Marketing A Critical Textbook

Marketing A Critical Textbook

Nick Ellis

Understanding Sports Coaching

Understanding Sports Coaching

Tania Cassidy

The Economics of Sports Broadcasting

The Economics of Sports Broadcasting

Harry Arne

Marketing Culture and the Arts

Marketing Culture and the Arts

François Colbert

This Business of Global Music Marketing

This Business of Global Music Marketing

Tad Lathrop

Sports Marketing A Strategic Perspective

Sports Marketing A Strategic Perspective

Matthew D. Shank

Retail Marketing

Retail Marketing

Peter McGoldrick

Business marketing strategy : cases, concepts, and applications

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan