Om boken
The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. It contains analysis of the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, displ...Vis mer
Om boken
ISBN
9780749474706
Forlag
Kogan Page Ltd
Publiseringsår
2016
Språk
Engelsk
Originaltittel
Digital Marketing Strategy
Format
Frakt og retur
Frakt
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