Product-Led Onboarding How to Turn New Users Into Lifelong Customers

Endless Customers A Proven System to Build Trust, Drive Sales, and Become the Market Leader

Marcus Sheridan

The Employee Onboarding Playbook How Innovative Companies Use Employee Onboarding to Attract, Retain, and Engage Top Talent

Talya Bauer

Loved How to Rethink Marketing for Tech Products

Martina Lauchengco

The JOLT Effect How High Performers Overcome Customer Indecision

Matthew Dixon

Account-Based Growth Unlocking Sustainable Value Through Extraordinary Customer Focus

Bev Burgess

Marketing Made Simple A Step-By-Step StoryBrand for Any Business

Donald Miller

The Cold Start Problem How to Start and Scale Network Effects

Andrew Chen

Empowered

Marty Cagan

Startup CEO A Field Guide to Scaling Up Your Business (Techstars)

Matt Blumberg

The startup owners manual

Steve Blank

The Art and Business of Online Writing How to Beat the Game of Capturing and Keeping Attention

Nicolas Cole

User Friendly How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play

Cliff Kuang

Product-Led Growth How to Build a Product That Sells Itself

Bush Wes

The lean startup

The Startup's Guide to Customer Success How to Champion the Customer at Your Company

Jennifer Chiang

The Customer of the Future 10 Guiding Principles for Winning Tomorrow's Business

Blake Morgan

The Amazon Management System The Ultimate Digital Business Engine That Creates Extraordinary Value for Both Customers and Shareholders

Ram Charan

UX for Lean Startups

Laura Klein

The Customer Centricity Playbook

Peter Fader

Inspired

Marty Cagan

The Startup Way How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-term Growth

Eric Ries

The Startup Way

Eric Ries

The Conversion Code

Chris Smith

Badass: Making Users Awesome

Kathy Sierra

Traction

Gabriel Weinberg

The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback

Dan Olsen

UX Strategy: How to Devise Innovative Digital Products That People Want

Jaime Levy

The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue

Robbie Kellman Baxter

Hooked: How to Build Habit-Forming Products

Nir Eyal

Inbound Marketing : Attract, Engage, and Delight Customers Online

Brian. Halligan

The Innovator's Method

Nathan Furr

Growth Hacker Marketing

Ryan Holiday

The Retargeting Playbook

Adam Berke

Do It! Marketing

David Newman

The Effortless Experience Conquering the New Battleground for Customer Loyalty

Matthew Dixon

Startup Boards Getting the Most Out of Your Board of Directors

Brad Feld

Disciplined Entrepreneurship: 24 Steps to a Successful Startup

Bill Aulet

The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company

Steve Blank

Running Lean: Iterate from Plan A to a Plan That Works

Ash Maurya

Product Leadership Creating And Launching Superior New Products

Robert G. Cooper