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Pocket • 2018
Service Management: Operations, Strategy, Information Technology
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Om boken
The ninth edition continues to acknowledge and emphasize the essential uniqueness of service management. The text is organized in four parts: Part One: Understanding Services, which provides a historical context as well as distinguishes the distinctive characteristics of service operations; Part Two: Designing the Service Enterprise, which covers designing the service enterprise to support the competitive strategy; Part Three: Managing Service Operations that details topics such as Managing Capa...Vis mer
Om boken
ISBN
9781260092424
Forlag
McGraw-Hill Education
Publiseringsår
2018
Språk
Utgave
1
Originaltittel
Service Management: Operations, Strategy, Information Technology
Format
Frakt og retur
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