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The Three Word Brief

Paperback • 2024 • English

The Three Word Brief: Simple Advice for People Who Advertise

By Hoffman, Bob

1 Ratings • 5.0 of 5

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About the book

"The Three Word Brief" is a collection of Bob Hoffman's most thought-provoking and controversial writings about advertising. Bob, author of six Amazon #1 books about advertising, pulls no punches in taking apart the 'best practices' of the advertising, media, and marketing industries. He offers clear and compelling advice on how advertising really works; how billions are being stolen from online advertisers; and why marketing 'experts' can't be trusted. Bob has created a book that is sure to giv...Show more

Business ethics and social responsibility
Entrepreneurship
Advertising

Book details

ISBN

9798343789638

Publisher

Independently published

Published year

2024

Language

English

Original title

The Three Word Brief

Format

Paperback

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Used books are shipped by the seller. Expected delivery after package is sent is 2-4 days.

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Reviews · 0

1 Ratings • 5.0 of 5

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