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The Fundamentals of Creative Advertising

Paperback • 2011 • English • 1. edition

The Fundamentals of Creative Advertising

By Nik Mahon

0 Ratings • 0.0 of 5

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About the book

Provides an introduction to the key elements of creative advertising. This book takes you, step-by-step, through each stage of the creative process from the initial planning and development, through to the production and execution of some of the worlds successful campaigns.

Book details

ISBN

9782940411566

Publisher

Bloomsbury Publishing PLC

Published year

2011

Language

English

Edition

1

Original title

The Fundamentals of Creative Advertising

Format

Paperback

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Used books are shipped by the seller. Expected delivery after package is sent is 2-4 days.

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0 Ratings • 0.0 of 5

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