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About the book
This textbook offers a succinct introduction to the world of business. With the perfect balance between economic theory and practical application, the third edition takes a contemporary approach to the subject by drawing on relevant examples and real-world case studies to explain key concepts and economic theory. It introduces students to multiple perspectives on a wide range of topics including the credit crunch, emerging markets and globalization, the role of the banking system in affecting mo...Show more
Book details
ISBN
9781137429223
Publisher
Macmillan Education UK
Published year
2015
Language
Original title
Economics for business
Format
Paperback
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5 Ratings • 4.8 of 5