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Paperback • 2014 • English
By J.George Frynas, Kamel Mellahi
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About the book
Global Strategic Management 3e provides a clear insight into the corporate strategies of organizations operating on a global scale and explains the analysis, decision-making, and development processes behind securing competitive advantage. Every chapter offers a diverse range of case studies designed to illustrate strategic management theory in a real-world context, as well as encourage critical reflection and discussion of key ideas. Examples range from large international organizations includi...Show more
Book details
ISBN
9780198706595
Published year
2014
Language
English
Original title
Global strategi management
Format
Paperback
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