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English

Introduction to Electronic Commerce and Social Commerce

Hardcover • 2017 • 1. edition

Introduction to Electronic Commerce and Social Commerce

By Efraim Turban, Judy Whiteside

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About the book

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor's Manual; Test B...Show more

Book details

ISBN

9783319500904

Publisher

Springer International Publishing AG

Published year

2017

Language

Edition

1

Original title

Introduction to Electronic Commerce and Social Commerce

Format

Hardcover

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