Pocket • 2017 • 1. utgave
Strategic Planning for Public Relations
2 vurderinger • 4.5 av 5
Om boken
Strategic Planning for Public Relations is in its fifth edition of offering an innovative and clear approach for students looking to learn how to develop public relations campaigns. It is a text intended for those serious about entering the rapidly changing professions of public relations and strategic communication. Ronald Smith shows how to implement pragmatic, research-driven strategic campaigns used in public relations practice, and draws from his years of experience as a professional in the...Vis mer
Om boken
ISBN
9781138282063
Forlag
Taylor & Francis Ltd
Publiseringsår
2017
Språk
Utgave
1
Originaltittel
Strategic Planning for Public Relations
Format
Frakt og retur
Frakt
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2 vurderinger • 4.5 av 5
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