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Paperback • 2017 • 1. edition
By USA) Parboteeah K. Praveen (University of Wisconsin-Whitewater, USA) Cullen John B. (Washington State University
1 Ratings • 5.0 of 5
About the book
This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets. This is the first text of its kind to emphasize strategic decision making as the cornerstone of its approach while focusing on emerging markets.Traditional topics, like foreign exchange markets and global competition, are contrasted with emerging operations, like Chinese market intervention and Islamic finance, to provi...Show more
Book details
ISBN
9781138122420
Publisher
Taylor & Francis Ltd
Published year
2017
Language
Edition
1
Original title
International Business
Format
Paperback
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1 Ratings • 5.0 of 5