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International Business

Paperback • 2017 • 1. edition

International Business

By USA) Parboteeah K. Praveen (University of Wisconsin-Whitewater, USA) Cullen John B. (Washington State University

1 Ratings • 5.0 of 5

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About the book

This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets. This is the first text of its kind to emphasize strategic decision making as the cornerstone of its approach while focusing on emerging markets.Traditional topics, like foreign exchange markets and global competition, are contrasted with emerging operations, like Chinese market intervention and Islamic finance, to provi...Show more

Business strategy

Book details

ISBN

9781138122420

Publisher

Taylor & Francis Ltd

Published year

2017

Language

Edition

1

Original title

International Business

Format

Paperback

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Reviews · 0

1 Ratings • 5.0 of 5

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