Innbundet • 2020
Marketing in Healthcare-Related Industries
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Om boken
Captures the concepts and complexities of marketing healthcare in today's environment. The book provides detailed conceptual and practical insights that will be of great benefit to healthcare scholars and practitioners. Topics have been carefully selected to provide wide coverage and are illustrated by mini-cases.
Om boken
ISBN
9781648021077
Forlag
Information Age Publishing
Publiseringsår
2020
Språk
Utgave
1
Originaltittel
Marketing in Healthcare-Related Industries
Format
Innbundet
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Marketing in Healthcare-Related Industries
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