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Paperback • 1991 • English
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About the book
If a society is postmodern, it must prioritize the consumption of resources in everyday life. In this view, mass media advertising and market dynamics lead us to a constant search for new fashions, new styles, new sensations, and new experiences. In this volume, Featherstone examines the idea of a postmodern society. He explores the roots of consumer culture, how it is defined and differentiated and the extent to which it represents the arrival of a "postmodern" world. He examines the theories o...Show more
Book details
ISBN
9780803984158
Publisher
SAGE Publications
Published year
1991
Language
English
Original title
Consumer Culture and Postmodernism
Format
Paperback
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