Marketing channels

Marketing

Paul Baines

Services Marketing

Jochen Wirtz

Strategic advertising management

Larry Percy & Richard Rosenbaum-Elliott

Foundations of Marketing

John Fahy and David Jobber

Digital Marketing

Alan Charlesworth

Fundamentals of selling

Charles Francis Adams

Marketing Theory

Integrated marketing communications

Chitty

Social Media Marketing

Tracy L. Tuten

Principles of Marketing, Global Edition

Philip Kotler,

E-Marketing

Judy Strauss

Marketing for hospitaliy and tourism

Philip R Kotler

Global marketing

Svend Hollensen

Integrated Advertising, Promotion, and Market…

Kenneth Nordgren (red.)

Essentials of Marketing

Paul Baines

Marketing - Real people, real decisions

Emarketing excellence

Dave Chaffey

Marketing Channels

Bert Rosenbloom

Marketing Management

Kotler Keller

Relathionship Marketing and Customer Relation…

Adele Berndt

Marketing planning

Stephan sorger

Contemporary direct and interactive marketing

Lisa Spiller

Relationship Marketing

Martin Christopher

The new rules of marketing and PR

David Meerman

Marketing Communications A European Perspecti…

Pstrick De

Marketing reaserch

Iacobucci churhill

Marketing Management 13th edition

Philip Kotler

Markedsføringsledelse

Philip Kotler

Amazon.com Services Marketing: Integrating Customer Focus Across the Firm

Valerie Zeithalm, Mary Jo Bitner, Dwayne Gremler

Marketing Management: First European Edition

Philip Kotler,

Strategic Brand Management

Kevin J. Delaney

Advertising and Promotion

George Belch

Creative Arts Marketing

Elizabeth D Capaldi Phillips

Retail Marketing

Peter McGoldrick

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan