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Designing the Future: How Ford, Toyota, and other World-Class Organizations Use Lean Product Development to Drive Innovation and Transform Their Business

Hardcover • 2018 • 1. edition

Designing the Future: How Ford, Toyota, and other World-Class Organizations Use Lean Product Development to Drive Innovation and Transform Their Business

By James M. Morgan, Jeffrey K. Liker

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About the book

How companies are using lean development to revolutionize their product and service offerings-vital lessons any business leader can use as an engine of innovationHow did Ford Motors use Lean Development to pull off one of the most impressive corporate turnarounds in history? Largely by avoiding the mistakes that so many companies make when in a death spiral. They looked beyond manufacturing efficiency to change the very fundamentals of how they developed vehicles.In Designing the Future, Lean pr...Show more

Research and development management

Book details

ISBN

9781260128789

Publisher

McGraw-Hill Education

Published year

2018

Language

Edition

1

Original title

Designing the Future: How Ford, Toyota, and other World-Class Organizations Use Lean Product Development to Drive Innovation and Transform Their Business

Format

Hardcover

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