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English

Hardcover • 2014 • 1. edition
By Johan C. Aurik, Martin Fabel, Gillis Jonk
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About the book
Own the Future of Your Industry with a Transformational Strategy Designed for Today's Business WorldLeaders today are inundated with strategic opportunities, besieged by business disruptions, andpressured to innovate--to do things better, faster, or differently. The CEO of a Fortune 500 firm explains it best: "I am looking at 23 different strategic initiatives. Trying to develop and implement so many strategies is like trying to change the driver, tires, the oil, and the bumpers; paint the body;...Show more
Book details
ISBN
9780071848749
Publisher
McGraw-Hill Education - Europe
Published year
2014
Language
Edition
1
Original title
The Future of Strategy: A Transformative Approach to Strategy for a World That Won't Stand Still
Format
Hardcover
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