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Profiting from Uncertainty Strategies for Succeeding No Matter What the Future Brings

Hardcover • 2002 • English

Profiting from Uncertainty Strategies for Succeeding No Matter What the Future Brings

By Paul Schoemaker, Robert E. Gunther

0 Ratings • 0.0 of 5

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About the book

What manager is not anxious about the future? We live in a white-knuckled age of rapid technological change and global instability. But uncertainty is not the enemy, says management expert Paul J. H. Schoemaker. It is where the greatest opportunities are. To unlock these opportunities, however, requires a very different approach to strategy and implementation. In this pioneering book, Dr. Schoemaker presents a systematic approach that combines concepts such as scenario planning, options thinking...Show more

Business strategy
Business innovation
Entrepreneurship / Start-ups

Book details

ISBN

9780743223287

Publisher

Atria Books

Published year

2002

Language

English

Original title

Profiting from Uncertainty Strategies for Succeeding No Matter What the Future Brings

Format

Hardcover

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