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English

Hardcover • 2018 • 1. edition
By Oliver Gassmann, Alexander Schuhmacher, Max Professor Von Zedtwitz, Gerrit Reepmeyer
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About the book
This book focuses on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers for cutting-edge R&D, and new forms of internationalisation, such as outside-in innovation in the early phases of R&D.
Book details
ISBN
9783319668321
Publisher
Springer International Publishing AG
Published year
2018
Language
Edition
1
Original title
Leading Pharmaceutical Innovation
Format
Hardcover
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