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Managing Innovation

Hardcover • 2020 • English

Managing Innovation

By Joe Tidd, John Bessant

16 Ratings • 4.8 of 5

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About the book

Now in its seventh edition, Managing Innovation: Integrating Technological, Market and Organizational Change enables graduate and undergraduate students to develop the unique skill set and the foundational knowledge required to successfully manage innovation, technology, and new product development. This bestselling text has been fully updated with new data, new methods, and new concepts while still retaining its holistic approach the subject. The text provides an integrated, evidence-based meth...Show more

Economics, Finance, Business and Management
Business and Management

Book details

ISBN

9781119713302

Published year

2020

Language

English

Original title

Managing Innovation

Format

Hardcover

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Other versions

Managing Innovation

Managing Innovation

Paperback · 2009

Managing Innovation

Managing Innovation

Paperback · 2018

Reviews · 0

16 Ratings • 4.8 of 5

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