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Paperback • 2009 • English • 1. edition
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About the book
Here's how it works: you read a book you enjoy and you tell a friend. That friend tells another friend, the next friend tells the next, and so on and so forth, until the book becomes that year's word-of-mouth bestseller. That first recommendation gives birth to many. Simple. The concept of pass-it-on is not so new and not so revolutionary - think Tupperware parties - that is, until forward-thinking Web companies got hold of it and created their own, mightily efficient, money-spinning model known...Show more
Book details
ISBN
9780340994962
Publisher
Vigmostad & Bjørke AS (VB Import)
Published year
2009
Language
English
Edition
1
Original title
Viral loop
Format
Paperback
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