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Net, Blogs and Rock'n'Roll

Paperback • 2007

Net, Blogs and Rock'n'Roll

By David Jennings

0 Ratings • 0.0 of 5

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About the book

Today's consumers are turning the tables on traditional media. They cannot be herded towards some Next Big Thing but switch their attention in a heartbeat if they catch the buzz of something new and exciting. Fans forage for new discoveries, pursuing personal interests while leaving trails and clues for others to follow. Savants, Enthusiasts and Originators play influential roles in the fan economy recording their finds, expressing their opinions and leading communities of fellow fans. As a resu...Show more

Book details

ISBN

9781857883985

Published year

2007

Language

Original title

Net, Blogs and Rock'n'Roll

Format

Paperback

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