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Reinventing Innovation

Paperback • 2018 • 1. edition

Reinventing Innovation

By Aaron C. T. Smith, Fiona Sutherland, David H. Gilbert

0 Ratings • 0.0 of 5

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About the book

Based on research findings and detailed, original cases, this book charts the new innovation imperative, where organizations must deliver on dual goals: an efficient return on current operations, and a burgeoning pipeline of new products. It argues that the two pursuits cannot be achieved through a bland compromise, or by switching priorities back and forth. Only a `dual' organization capable of amplifying the tension can optimize efficiency while seeding innovation. Reinventing Innovation exami...Show more

Business strategy

Book details

ISBN

9783319861050

Publisher

Springer International Publishing AG

Published year

2018

Language

Edition

1

Original title

Reinventing Innovation

Format

Paperback

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