Marketing in travel and tourism

Marketing

Paul Baines

Essentials of tourism

Chris cooper

Marketing and Managing Tourism Destinations

Alastair M. Morrison

Tourism the business of hospitality and travel

Roy A. Cook

Customer Service in Tourism and Hospitality

Simon (University of South Carolina) Hudson

Tourism Management

David Weaver

Social Media in Travel, Tourism and Hospitality

Evangelos Christou

Information and Communication Technologies in Tourism 2016

Alessandro (EDT) Inversini

Marketing management

Kotler Keller

Marketing for Hospitality and Tourism

Kitler Bowen

Marketing for hospitaliy and tourism

Philip R Kotler

Global marketing

Svend Hollensen

Principles of marketing

Philip Kotler

Current research in hospitality and tourism

Trude Furunes

Niche tourism contemporary issues, trends and cases

Tourism

Roy A.

1000 Ultimate Experiences

Lonely Planet

Tourism A Modern Synthesis

Stephen Page

Tourism Planning - policies, processes and relationships

C. Michael

Consumer behaviour in tourism

John Swarbrooke

Consumer behavior in tourism

John Swarbrooke

Tourism Rethinking the Social Science of Mobility

C. Michael Hall

Retail Marketing

Peter McGoldrick

Service quality management

Jay kandampully

Consumer Behaviorin Travel and Tourism

Management, Marketing and the Political Economy of Travel and Tourism

Mike Robinson

Tourism Marketing Service and Quality Management Perspectives

Eric Laws

Tourism planning

Edward Inskeep

Digital Marketing

Alan Charlesworth