
Hardcover • 2016 • 1. edition
Marketing Performance
By Thomas Bauer, Tjark Freundt, Jonathan Gordon, Jesko Perrey, Dennis Spillecke
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About the book
Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability.
Book details
ISBN
9781119278337
Publisher
John Wiley & Sons Inc
Published year
2016
Language
Edition
1
Original title
Marketing Performance
Format
Hardcover
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