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Paperback • 2015 • 1. edition
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About the book
Media and Communication Research Methods, Fourth Edition is a concise and practical text designed to give students a step-by-step introduction to conducting media and communication research. Offering real-world insights along with the author's signature animated style, this text makes the discussion of complex qualitative and quantitative methods easy to comprehend.Packed with detailed examples and practical exercises, the Fourth Edition of this bestselling introductory text includes a new chapt...Show more
Book details
ISBN
9781483377568
Publisher
SAGE Publications Inc
Published year
2015
Language
Edition
1
Original title
Media and Communication Research Methods
Format
Paperback
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