Essential elements for brand identity : 100 principles for designing logos and building brands

Design Elements, Third Edition Understanding the rules and knowing when to break them - A Visual Communication Manual

Timothy Samara

Branded interactions

Marco Spies

Brand Identity Essentials, Revised and Expanded

Kevin Budelmann

Strategic Brand Management

Kevin Lane

Foundations of Marketing

John Fahy and David Jobber

Designing Brand Identity

Alina Wheeler

Digital Branding

Daniel Rowles

Principles of Marketing

Dr. Philip T. Kotler

Branding

Michael Johnson

The Physics of Brand Understand the Forces Behind Brands That Matter

Aaron Keller

Logo

Michael Evamy

Design Elements, A Graphic Style Manual

Timothy Samara

The Design Method: A Philosophy and Process for Functional Visual

Eric Karjaluoto

Essentials of Marketing

Paul Baines

Big Brand Theory

Sandu Publishing

Packaging the Brand The Relationship Between Packaging Design and Brand Identity

Gavin Ambrose

Brand Atlas

Alina Wheeler

The fundamentals of Creative Design

Gavin Ambrose

Logo Design Love

David Airey

Universal Principles of Design

William Lidwell

Logo design

Julius Wiedemann

What is Branding? (Essential Design Handbooks)

Healey, Matthew

Wally Olins: The Brand Handbook

Wally Olins

Essentials of visual communication

Bo Bergström

Design Elements A Graphic Style Manual

Tim Samara

Leadership Brands

Dave Ulrich og Norm Smallwood

LOGO design workbook

Sean Adams

Brands

Marcel Danesi

Branding For Dummies

Bill Chiaravalle

Brand Sense

Martin Lindstrom

The Brand Gap

Marty Neumeier

How designers think

Bryan Lawson

Logos, Letterheads & Business Cards Design for Profit

Conway Lloyd Morgan

Creating Powerful Brands in Consumer, Service and Industrial Markets

Leslie De Chernatony

Building strong brands

David A. Aaker

American Corporate Identity 2002

David E. Carter

Design basics

David A.

The 22 Immutable Laws of Branding

Al Ries