Innbundet • 2008 • Engelsk

Differentiate or Die: Survival in Our Era of Killer Competition

Name: Differentiate or Die: Survival in Our Era of Killer Competition
SKU: 9780470223390
Availability: OutOfStock
ISBN: 9780470223390

Av Jack Trout

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Om boken

A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.

Om boken

ISBN

9780470223390

Forlag

JOHN WILEY SONS

Publiseringsår

2008

Språk

Engelsk

Originaltittel

Differentiate or Die: Survival in Our Era of Killer Competition

Format

Innbundet

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