
Om boken
Strategic Management, 3e by Frank T. Rothaermel continues to synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. This approach not only offers students a learning experience that uniquely combines rigor and relevance, but it also prepares them for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. Examples profile the products and services of companies that stu...Vis mer
Om boken
ISBN
9781259420474
Forlag
McGraw-Hill Education
Publiseringsår
2016
Språk
Utgave
1
Originaltittel
Strategic Management
Format
Frakt og retur
Frakt
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