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Paperback • 1997 • English

Buy this Book

By Mica Nava, Andrew Blake, Iain MacRury, Barry Richards

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About the book

Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of research. Advertising and Consumption constitutes an invaluable resource for researchers, teachers and students. The essays are based on new textual and ethnographic research and engage with existing theoretical and historical work to form a volume wh...Show more

Society and Social Sciences
Economics, Finance, Business and Management

Book details

ISBN

9780415141321

Published year

1997

Language

English

Original title

Buy this Book

Format

Paperback

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