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The Designing for Growth Field Book

Paperback • 2019 • 1. edition

The Designing for Growth Field Book

By Jeanne Liedtka, Tim (Peer Insight) Ogilvie, Rachel Brozenske

0 Ratings • 0.0 of 5

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About the book

Designing for Growth: A Design Thinking Tool Kit for Managers (D4G) showed how organizations can use design thinking to boost innovation and drive growth. This updated and expanded companion guide is a stand-alone project workbook that provides a step-by-step framework for applying the D4G tool kit and process to a particular project, systematically explaining how to address the four key questions of the design thinking approach. In the field book, Jeanne Liedtka, Tim Ogilvie, and Rachel Brozens...Show more

Business innovation

Book details

ISBN

9780231187893

Publisher

Columbia University Press

Published year

2019

Language

Edition

1

Original title

The Designing for Growth Field Book

Format

Paperback

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