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© 2026 Bookis AS

English

Creative Strategies

Hardcover • 2010 • English

Creative Strategies

By Mario Pricken

0 Ratings • 0.0 of 5

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About the book

An invaluable sourcebook for all designers and advertising creatives, this book showcases 230 amazing ad campaigns from all over the world. Mario Pricken identifies the keys to their success and demonstrates how brilliant ideas can be used to forge more fruitful relationships between creatives and clients. He also asks provocative questions, challenges stale routines, and suggests exercises that will stimulate discussion and kick-start the imagination. From client briefs to office spaces, this b...Show more

Book details

ISBN

9780500515402

Publisher

Thames Hudson Ltd

Published year

2010

Language

English

Original title

Creative Strategies

Format

Hardcover

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