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Paperback • 2014 • English
By Jason Fox
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About the book
Use the science of motivation with the power of game design to unlock motivation and drive progress in your organisation. There are two conventional ways to approach motivation: set goals and try to change attitudes and beliefs (which takes a lot of personalised effort); or develop incentives and rewards to inspire effort (which takes a lot of money). This book shows you how to take a third new approach - designing the work itself to be inherently motivating. Combining the best elements of...Show more
Book details
ISBN
9780730307648
Publisher
John Wiley & Sons Australia Ltd
Published year
2014
Language
English
Original title
The Game Changer: How to Use the Science of Motivation with the Power of Game Design to Shift Behaviour, Shape Culture and Make Clever H
Format
Paperback
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