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English

About the book
Don't chase the market leader, be the market leader.Edward de Bono, the bestselling author of Serious Creativity and inventor of lateral thinking teaches you how to move beyond the baseline of competition and find success with sur/petition.It's simple. If you want to survive in the global marketplace a competitive streak is essential. But what if you want to do more than just survive? In Sur/petition de Bono explains how choosing to run in your own race instead of alongside others will give you ...Show more
Book details
ISBN
9781785041914
Publisher
Ebury Publishing
Published year
2018
Language
Edition
1
Original title
Sur/petition
Format
Paperback
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