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Value Creation in the Pharmaceutical Industry

Innbundet • 2016 • 1. utgave

Value Creation in the Pharmaceutical Industry

Av Alexander Schuhmacher, Markus Hinder, Oliver Gassmann

0 vurderinger • 0.0 av 5

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Om boken

This practical guide for advanced students and decision-makers in the pharma and biotech industry presents key success factors in R&D along with value creators in pharmaceutical innovation. A team of editors and authors with extensive experience in academia and industry and at some of the most prestigious business schools in Europe discusses in detail the innovation process in pharma as well as common and new research and innovation strategies. In doing so, they cover collaboration and partnersh...Vis mer

Om boken

ISBN

9783527339136

Forlag

Wiley-VCH Verlag GmbH

Publiseringsår

2016

Språk

Utgave

1

Originaltittel

Value Creation in the Pharmaceutical Industry

Format

Innbundet

Frakt og retur

Frakt

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Omtaler · 0

0 vurderinger • 0.0 av 5

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