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Innovation in an advanced consumer society

Innbundet • 2016 • Engelsk

Innovation in an advanced consumer society

Av Peder Inge, Richard cuthbertson

2 vurderinger • 5.0 av 5

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Om boken

This book aims to develop innovation theory by focusing on innovation in a consumer society. In an advanced consumer society, services dominate and are provided through digital as well as physical channels by local, national and global firms. This book aims to identify the ways in which value can be increased for all stakeholders through both incremental and disruptive innovation. When interacting with leading businesses, there is a common acceptance that we need a better understanding of how t...Vis mer

Teknologi, ingeniørfag, landbruk, industrielle prosesser
Teknologi

Om boken

ISBN

9780198705116

Publiseringsår

2016

Språk

Engelsk

Originaltittel

Innovation in an advanced consumer society

Format

Innbundet

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Omtaler · 0

2 vurderinger • 5.0 av 5

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