101 Design Methods A Structured Approach for Driving Innovation in Your Organization

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<b>The first step-by-step guidebook for successful innovation planning</b> <p>Unlike other books on the subject, <i>101 Design Methods </i>approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established proced...Vis mer