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The Marketplace of Attention

Paperback • 2016 • English • 1. edition

The Marketplace of Attention

By James Webster

0 Ratings • 0.0 of 5

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About the book

<p><b>How do media find an audience when there is an endless supply of content but a limited supply of public attention?</b></p><p>Feature films, television shows, homemade videos, tweets, blogs, and breaking news: digital media offer an always-accessible, apparently inexhaustible supply of entertainment and information. Although choices seems endless, public attention is not. How do digital media find the audiences they need in an era of infinite choice? In <i>The Marketplace of Attention</i>, ...Show more

Book details

ISBN

9780262529891

Publisher

MIT Press Ltd

Published year

2016

Language

English

Edition

1

Original title

The Marketplace of Attention

Format

Paperback

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