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© 2026 Bookis AS
English
Sweden
Region is based on IP address
Hardcover • 2018 • English • 1. edition
By au) Romaniuk Jenni (Research Professor Research Professor, Jenni Romaniuk
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About the book
Building Distinctive Brand Assets provides readers with long-term strategies to build and protect Distinctive Assets.
Book details
ISBN
9780190311506
Publisher
Oxford University Press Australia
Published year
2018
Language
English
Edition
1
Original title
Building Distinctive Brand Assets
Format
Hardcover
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