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Fostering Innovative Cultures in Sport

Hardcover • 2018 • 1. edition

Fostering Innovative Cultures in Sport

By James Skinner, Aaron C. T. Smith, Steve Swanson

0 Ratings • 0.0 of 5

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About the book

Analysing the trends that are emerging in sport enterprises such as advancements in technology and social media, the authors of this illuminating book tackle the issue of how to create new opportunities in such a changing industry. Providing valuable reading for sports business scholars, this book draws on examples from inventive companies as well as inspirational sports leaders and illustrates the various drivers behind innovation. Addressing the need for a culture of innovation within sports e...Show more

Business strategy

Book details

ISBN

9783319786216

Publisher

Springer International Publishing AG

Published year

2018

Language

Edition

1

Original title

Fostering Innovative Cultures in Sport

Format

Hardcover

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