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Strategic Management

Paperback • 2014 • 1. edition

Strategic Management

By Robert MacIntosh, Donald MacLean

1 Ratings • 5.0 of 5

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About the book

Strategic Management: Strategists at Work provides a practical and simple approach to developing a comprehensive strategic plan, as the authors share what they have learned through two decades of strategy work with a myriad of organisations. Focusing on the practicalities of developing strategy and presenting cutting edge theory in an accessible manner, this book delivers key insights into the strategist's role.Key benefits:* Provides a comprehensive range of templates that have been road-tested...Show more

Book details

ISBN

9781137035448

Publisher

Macmillan Education UK

Published year

2014

Language

Edition

1

Original title

Strategic Management

Format

Paperback

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Reviews · 0

1 Ratings • 5.0 of 5

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