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Playing to Win

Hardcover • 2015 • 1. edition

Playing to Win

1 Ratings • 5.0 of 5

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About the book

In this era of big media franchises, sports branding has crossed platforms, so that the sport, its television broadcast, and its replication in an electronic game are packaged and promoted as part of the same fan experience. This book explores the points of convergence at which gaming and sports culture merge.

Sociology: sport and leisure

Book details

ISBN

9780253014993

Publisher

Indiana University Press

Published year

2015

Language

Edition

1

Original title

Playing to Win

Format

Hardcover

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Other versions

Playing to Win

Playing to Win

Hardcover · 2013

Playing to Win

Playing to Win

Paperback · 2015

Reviews · 0

1 Ratings • 5.0 of 5

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