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About the book
Good communication is at the heart of strategies for effective health promotion and public health. At a time when lifestyle and preventable diseases are still on the rise, practitioners are in need of the skills to deliver effective health messages to the right audience, at the right time. Responding to this demand, Working on Health Communication provides a practical guide to the process of designing, implementing and evaluating campaigns. The book follows the campaign design process step-by-s...Show more
Book details
ISBN
9781847879233
Publisher
SAGE Publications Ltd
Published year
2010
Language
English
Original title
Working on Health Communication
Format
Paperback
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