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Managing Innovation Integrating Technological, Market and Organizational Change

Paperback • 2009 • English

Managing Innovation Integrating Technological, Market and Organizational Change

By John Bessant

0 Ratings • 0.0 of 5

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About the book

Managing Innovation is an established best-selling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. It is also widely used by managers in both the service and manufacturing sectors.

Computing and Information Technology

Book details

Published year

2009

Language

English

Original title

Managing Innovation Integrating Technological, Market and Organizational Change

Format

Paperback

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