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Paperback • 2019 • 1. edition
By David Karlins, Eric Matisoff
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About the book
Use Adobe Analytics as a marketer --not a programmer! If you're a marketer in need of a non-technical, beginner's reference to using Adobe Analytics, this book is the perfect place to start. Adobe Analytics For Dummies arms you with a basic knowledge of the key features so that you can start using it quickly and effectively. Even if you're a digital marketer who doesn't have their hands in data day in and day out, this easy-to-follow reference makes it simple to utilize Adobe Analytics. With the...Show more
Book details
ISBN
9781119446088
Publisher
John Wiley & Sons Inc
Published year
2019
Language
Edition
1
Original title
Adobe Analytics For Dummies
Format
Paperback
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