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© 2026 Bookis AS
English
Norway
Region is based on IP address
Paperback • 2013 • English
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About the book
Practical Web Analytics for User Experience teaches you how to use web analytics to help answer the complicated questions facing UX professionals. Within this book, you'll find a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website. The book is organized according to the concerns UX practitioners face. Chapters are devoted to traffic, clickpath, and content use analysis, measuring the effectiv...Show more
Book details
ISBN
9780124046191
Publisher
Morgan Kaufmann Publishers In
Published year
2013
Language
English
Original title
Practical Web Analytics for User Experience
Format
Paperback
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