Pocket • 2017 • 1. utgave

When Sport Meets Business Capabilities, Challenges, Critiques

Name: When Sport Meets Business Capabilities, Challenges, Critiques
SKU: 9781473948051
Availability: OutOfStock
ISBN: 9781473948051

Av Ulrik Wagner, Rasmus K. Storm, Klaus Nielsen

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Om boken

Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry. Structured into four sections, the book covers the key issues in the Business of professional sport: The New Sport Environment – Analysing the consequences of increasing commercialisation by looking at the multi-billion dollar sports goods industry;...Vis mer

Om boken

ISBN

9781473948051

Forlag

SAGE Publications

Publiseringsår

2017

Språk

Utgave

Originaltittel

When Sport Meets Business Capabilities, Challenges, Critiques

Format

Pocket

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