Relationship Marketing in the Digital Age

Digital Marketing - Strategic Planning & Integration

Annmarie Hanlon

Marketing

Paul Baines

The digital marketing planner

Annmarie Hanlon

Designed for digital

Jeanne W. Ross

Social Media

Jason McDonald

Strategic Advertising Management

Larry Percy og Richard Rosenbaum-Elliot

Relationship marketing in the digital age

Robert W.

Digital Marketing Strategy

Simon Kingsnorth

ABC’s of Relationship Selling through Service

Charles M.

Foundations of Marketing

John Fahy and David Jobber

Digital Marketing

Alan Charlesworth

Marketing 4.0: Moving from Traditional to Digital

Philip Kotler

Understanding Digital Marketing

Damian Ryan

Integrated marketing communications

Chitty

Social Media Marketing

Tracy L. Tuten

Global marketing

Svend Hollensen

E-Marketing

Judy Strauss

The new rules of marketing & PR

David Meerman

Emarketing exellence

Dave chaffey

Relathionship Marketing and Customer Relation…

Adele Berndt

Marketing Management

Kotler Keller

Contemporary direct and interactive marketing

Lisa Spiller

Marketing planning

Stephan sorger

Marketing Channels

Bert Rosenbloom

Relationship Marketing Exploring Relational Strategies in Marketing

John Egan

Relationship Marketing

Martin Christopher

Customer Relationship Management concepts and technologies

Francis Buttle

Markedsføringsledelse

Philip Kotler

Marketing Management 13th edition

Philip Kotler

Relationship Marketing & Customer Relationshi…

Annekie Brink

Retail Marketing

Peter McGoldrick

Direct and Interactive Marketing

Sargeant, Adrian

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan