Pocket • 2018
Managing Innovation: Integrating Technological, Market and Organizational Change
Av
Joe Tidd
7 vurderinger • 4.7 av 5
Om boken
<p><i>Managing Innovation</i>?is the bestselling text for graduate and undergraduate students and a classic in the field. Emphasizing practical, evidence based tools and resources, this title provides students with the knowledge base to successfully manage innovation, technology, and new product development. The holistic approach addresses the interplay between the markets, technology, and the organization, while relating the unique skill set required to manage innovation and innovation processe...Vis mer
Om boken
ISBN
9781119379454
Publiseringsår
2018
Språk
Originaltittel
Managing Innovation: Integrating Technological, Market and Organizational Change
Format
Frakt og retur
Frakt
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7 vurderinger • 4.7 av 5
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